To celebrate the release of Warriors shooting guard’s Klay Thompson’s latest signature shoe, the Anta KT8, the Chinese-based brand released a 60-second spot that documents Thompson’s return to the court after suffering two season-ending injuries.
For the campaign, I wrote the script, which speaks to developing a championship mindset, dealing with adversity, being snubbed from the NBA’s Top-75 list, and returning to capture a fourth title. To watch the full spot, click here.